Whether you are promoting an event, a candidate running for office, looking to hire a new employee, need a sign to direct traffic, advertising a house for sale, hosting a yard sale, or promoting your services, custom yard signs are an affordable and effective means of communicating your message.

From understanding how yard signs are made to how you can create one that stands out and generates results, this blog includes everything you need to know about yard sign printing.

What Material Are Yard Signs Made From?

Yard signs are commonly made from corrugated plastic, a lightweight, durable material that is waterproof, UV and weather-resistant, and stain-resistant.

Corrugated plastic consists of three layers: two flat polypropylene sheets and a fluted layer sandwiched between the two flat ones. This makes it rigid and strong enough to endure long-term outdoor use. It is a very versatile material that can be cut and shaped easily.

While this material is used for yard signs, its versatility makes it suitable for product displays, packaging, and other types of signage.

What Are the Standard Sizes for Yard Signs?

While you can order yard signs in custom sizes, there are three standard sizes: 18" x 12", 24" x 18", and 36" x 24".

24" x 18" yard signs are the most commonly seen size and are typically the political yard sign size you see during campaigns. 36" x 24" yard signs are ideal when placing your sign in an area where your audience may be further away when first viewing it and when you want to make a big impact. 18" x 12" yard signs are suitable for placing in small areas or delivering a quick message.

How Long Can a Custom Yard Sign Last?

The lifespan of a yard sign can vary depending on several factors, including UV exposure, environmental conditions, and material quality.

For example, a sign placed in the shade rather than in direct sunlight will last longer, as exposure to direct UV over a long period of time can eventually start to fade the coloring of anything. In addition, locations with regular harsh environmental conditions such as high winds and hail can negatively affect how long a yard sign lasts.

The corrugated plastic's quality can also affect a yard sign's lifespan. Higher-quality corrugated plastics have an average lifespan of about two to three years, while lower-grade plastics last around one.

Overall, for outdoor use, if you choose a printing company that uses high-quality yard sign material and place your sign in a location with indirect sunlight and moderate outdoor conditions, your sign could last anywhere from 2 to 5 years. Your sign's lifespan could be several years and beyond for indoor use.

Can You Print on Both Sides of The Yard Sign?

Yes, you can print on both sides of a yard sign. In fact, in many cases, your sign will be more effective if you print on both sides. For example, a single-sided yard sign placed near a sidewalk will only be seen by people passing in one direction, while a double-sided yard sign will attract those who pass by from either direction.

How Do You Install a Yard Sign?

Typically, yard signs are installed using a metal step stake, also known as an H-stake. These stakes have two points to insert into the ground and two to insert into the sign's fluted inner layer. To install the yard sign, you simply insert the stake into the ground and then slide the sign onto the stakes.

Another standard method of installing yard signs includes using a spider stake suitable for smaller signs. This is also a metal stake, but it has one point that inserts into the ground and two that inserts into the sign.

How Much Do Yard Signs Cost?

Several factors determine the cost of yard signs: how many you are ordering, the size, whether you are printing single-sided or double-sided, and how fast you need your yard signs. They could cost anywhere from $5 to $40 per yard sign. For example, ordering a hundred 18" x 12" yard signs may cost around $5 per sign, while ordering one 36" x 24" yard sign could cost around $40.

What Are The benefits of Yard Signs?

Custom yard signs offer many benefits. For one, they are one of the most affordable outdoor advertising methods, allowing you to reach potential customers in a targeted location. In addition, when designed effectively, yard signs grab the attention of anyone passing by and increase brand awareness by repeatedly exposing your brand to anyone walking or driving past. Other benefits include ease of installation, durability, and versatility. Overall benefits of custom yard signs include:

• Yard signs are extremely affordable
• You can target specific locations easily
• They can effectively direct traffic
• Yard signs increase brand awareness
• They attract potential customers
• They are durable and can last for several years
• They are easy to install

Can You Place Your Yard Sign Anywhere?

For businesses, an outdoor advertising permit may be required depending on the location and state in which you are placing it. Make sure to check with your state's sign regulations before ordering your yard sign. In addition, some homeowners' associations have strict rules for consumers placing yard signs in their own yards, and you should check with your HOA before setting up your yard sign.

How Can I Increase the Effectiveness of My Yard Sign?

You can do a few things to ensure your yard sign is as effective as possible. First, choose the right location. Placing your yard sign in a highly visible, high-traffic location will ensure your target audience sees it.

Secondly, you need an effective yard sign design. This means it needs to be simple and eye-catching. Use high contrast throughout the design, large bold font, short and intriguing headlines, and a clear call to action that includes your contact information. For a more in-depth look into making a great yard sign, check out these 10 Tips for Designing an Effective Yard Sign.

Can I Order Yards Signs in Bulk or Just One?

You can order one or as many custom yard signs as you need. Often, small businesses will order one or two signs to place near the road or outside of their entranceway. A consumer may order one sign to celebrate a graduation or family event. A realtor may order twenty or more "for sale" yard signs to have on hand, an event planner may order a handful of yard signs to direct traffic and promote the event, and during political campaigns, hundreds of yard signs may be ordered so that people can place a sign in their yard showing their support.

Now that you know everything there is to know about custom yard sign printing, you're ready to bring your yard signs to life. At Kingston Printing, we offer high-quality, affordable yard signs and would love to help you promote your message with effective signage. Click below to place to request a quote today, or give us a call at 785-690-7222. We would be happy to answer any questions you may have or help you get an order started.